Project Description

Henkel Life

Adsmith China Case Study for Henkel

Henkel Case Study

Asia-Pacific Communications Campaign

As a global leader in the field of adhesives technology and beauty care, Henkel needed a strong internal initiative that would help to strategically deliver key messages and build a stronger brand across the different markets in Asia-Pacific. The result was a carefully crafted internal communications campaign that included deliverables such as an internal magazine publication, eDMs, as well as strong, well-written content in the form of articles found on the company’s intranet portal.